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LinkedIn Tips

How to Rock LinkedIn for Business

Everyone knows that LinkedIn is a great resource for making connections and growing your business.  What people don’t really understand, though, is how to do it successfully. LinkedIn operates a little differently than the traditional B2C social platforms, so your marketing strategy needs to adjust a bit.  No matter if you’re there to build leads or

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5 Ways to Prepare for Small Business Saturday

Small Business Saturday is just around the corner, so it’s time to start preparing!  With more than 93 percent of Americans believing in supporting locally owned businesses and more than $13billion being spent in 2017 for the day, you don’t want to miss out on Small Business Saturday 2018! Here are five tips we’ve pulled

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Why Live Streaming is Important to Your Content Strategy

Digital marketing is continually changing, which is why your content marketing strategy should also continually evolve.  To stay current and ensure you’re reaching as many potential customers as possible, consider adding live streaming to your business content strategy. Why Live Streaming for Business In today’s world, video has become the dominant consumable content.  Take your marketing

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The Hard Truth About Email Marketing in 2018

There is an ugly rumor going around that email marketing is dead.  Well, we’re here to tell you that’s just not true!  According to several studies, email marketing continues to dominate the digital marketing landscape in terms of performance. An additional truth is that the email marketing practices from 2000 no longer work in today’s

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How to Use Images to Skyrocket Your Social Media Results

Knowing that users respond to visual information better than text-based information, it’s no surprise that this week we want to talk about how to use images to amp up your social media game. Did you know that the human brain can recognize a familiar object in only 100 milliseconds?  It’s true! A large part of the

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