While you might have designed your website with search engine optimization (SEO) in mind, did you consider how your website will perform in a mobile search? With more than 57% of all internet usage now being performed on mobile phones and tablets, ensuring your website can be found through mobile search is critical. Using mobile optimization …
Why Mobile Search is Important for Your Business Read More »
When users land on your website, you only have one opportunity to engage with them and make a good impression. If you can improve your website design, then you can improve overall user engagement. And who wouldn’t want that, right? According to Neilson, users will likely only read 20% of the words on a web page. …
You might have heard the terms mobile-first design and responsive design thrown around in meetings, but do you really know what they mean? Today we’re going to teach you the basics of both, explain how they are different, and give you all the information you need to decide which approach is better for your business. …
The Difference Between Mobile-First and Responsive Design Read More »
When it comes to online marketing, SEO (Search Engine Optimization) is critical. We’ve talked a lot about content and how it can impact your search rankings, but did you know your website design can impact performance as well? It’s true! Website design and UX matter more today than ever before. Since Google and the other …
Your company has a website and it’s performed well to this point. That’s awesome! But, uhm, how long ago did you build your website? If it’s been more than two years, then perhaps it’s time for a website redesign. This idea comes as a surprise to many companies, especially if they think their website is …
Let’s face it, traditional marketing isn’t easy and digital marketing is even harder. With a myriad of variables and continually changing rules, staying on top of digital marketing can be a lot for any business. Thus, too many businesses are spinning their wheels with SEO marketing — not doing it correctly and missing their opportunity to …
Are you wondering if your business needs a mobile-friendly website or mobile app? Well, consider these statistics for a minute: As of August 2017, there are over 3.5 billion unique mobile internet users. Source: Statista Users spend on average 69% of their media time on smartphones. Source: comScore Mobile devices will soon drive 80% of global internet usage. Source: Zenith Mobile …
November is officially here which means Cyber Monday is only a few weeks away. Of the three-day holiday shopping event, (Black Friday, Small Business Saturday, and Cyber Monday) it saw the highest sales in 2017 topping out at $6.29-billion. Cyber Monday saw a 17-percent increase in overall sales in 2017. And for the first time …
It’s not a trick, it’s true…blogging is still one of the best ways to help drive your online marketing efforts. When done right, your business blog will be a treat by increasing your search rankings, expanding your reach, and even improving conversion. For anyone who doesn’t like writing, being tasked with creating a blog on …
The New Year is just around the corner. Now is the time to prepare your business for the year ahead. We know you’re focused on the holiday shopping season and the company holiday party. However, if you don’t start preparing now, you will be likely to miss your competitive advantage. Here are a few guidelines …
