As you’re well aware, content is still king online — and if you want to be found online, you need great content. However, too many companies try and jump into the content game, but their copywriting skills are just missing the mark. Creating content for the sake of just having content won’t yield you the …
Videos are a key element of any content marketing strategy. But don’t worry, you don’t need a team of videographers to reap the benefits — anyone can record videos for business. So pull up a director’s chair and put on your Ron Howard baseball cap and let’s explore how you can create videos for your …
Believe it or not, the holidays are fast approaching…gasp! To help get your business ready, we’ve pulled together tips and best practices to help you get your social media game ready to fa-la-la-la-la your way into the new year. How to Prepare Your Social Media for the Holidays Before the chaos of the season hits, …
User experience (UX) is a crucial component of modern web design, and users’ expectations are constantly shifting. While it’s continually evolving, there are some trends that we can see on the horizon that are worth incorporating into any web and mobile app development project your business currently has on the table. Let’s take a closer …
Digital marketing is continually changing, which is why your content marketing strategy should also continually evolve. To stay current and ensure you’re reaching as many potential customers as possible, consider adding live streaming to your business content strategy. Why Live Streaming for Business In today’s world, video has become the dominant consumable content. Take your marketing …
Why Live Streaming is Important to Your Content StrategyRead More »
Once upon a time, all you needed was a simple website to be successful. However, today’s internet landscape, search engine algorithms, and super savvy consumers demand much more from a business website. Websites today tell stories, serve as roadmaps and digital card catalogs for information sharing, and are one of the top sales tools a …
There is an ugly rumor going around that email marketing is dead. Well, we’re here to tell you that’s just not true! According to several studies, email marketing continues to dominate the digital marketing landscape in terms of performance. An additional truth is that the email marketing practices from 2000 no longer work in today’s …
Knowing that users respond to visual information better than text-based information, it’s no surprise that this week we want to talk about how to use images to amp up your social media game. Did you know that the human brain can recognize a familiar object in only 100 milliseconds? It’s true! A large part of the …
How to Use Images to Skyrocket Your Social Media ResultsRead More »
The holiday email marketing season is just around the corner! According to the National Retail Federation, holiday sales account for 20 percent of all retail sales, so it’s clear that you need to have your game face on and be prepared to make the most of this opportunity. To help get your holiday email marketing strategy …
Holiday Email Campaign Tips and Ideas for Your BusinessRead More »
Early in life, I learned two phrases that have formed some of the grounding principles of my life: “If you fail to prepare, prepare to fail.“ “How you start your day is how your day will go.“ As my career has progressed and I’ve done the obligatory studying of other successful entrepreneurs, I’ve noticed a …
