Creative Website Design vs. The Client

Creative Website Design vs. The Client

Creative website design is (almost) dead. I blame the Internet at large.  But, if I am to be truthful, some of the blame also lies with clients. Whether due to the prevalence and success of WordPress or a plethora of easily applied themes and templates (HTML5 included). A tour of the Internet in almost any industry… Continue Reading

Friday Quick Hit

Friday Quick Hit

Some Friday quick hit fun! Online art community DeviantArt, the home of 40 million registered members, has been acquired by Wix.com. Hopefully this is good news for the artists. I’d love to see these wonderful artists get more exposure! Leveraging Shapchat Filters for Franchises Millennials really love Snapchat. This is a good suggestion for parent… Continue Reading

Pinterest Marketing: Lens, Instant Ideas & Shop the Look-New Opportunities

Pinterest Marketing: Lens, Instant Ideas & Shop the Look-New Opportunities

Businesses taking advantage of Pinterest marketing tools should get pretty excited about some new innovations coming to the app near you. This week Pinterest announced several improvements soon to be launched (or launched this week)in their app: Lens, Instant Ideas and Shop the Look. Lens With Lens, users will be able to point the in-app camera at… Continue Reading

Learning Lessons in Typography

When I design websites for clients, I consider typography to be a very important part of the process. Typography communicates style and messaging. It gives the reader a sense of your seriousness; (or unseriousness) it is the visual representation of your voice. Typography also contributes to readers reading your content or leaving quickly. If you… Continue Reading

Quick Tip: Better Analytics for One Page Sites

Over the last few years, one page websites have become very popular. They are often very modern, with a clean, easy to read format. One page sites are often a great way to highlight one particular product or service. Also, it’s been said that users don’t mind scrolling and they often use the scroll bar on the… Continue Reading

SEO Improvements Using Social Media

A social media presence is an important part of any business marketing and SEO effort. In today’s online world, using social media allows you to reach people and places that you might not otherwise reach. It’s also less expensive than traditional marketing. The amount of return in SEO you receive is directly related to how much effort you put into… Continue Reading